Create A Takeout Theme That Hooks People To Your Food
Create delicious memories to boost satisfaction! Once you hook them, you’ll gain your customer’s loyalty, they naturally will tell others, and the next thing you know, you’ve got a buzz going, and your customers become your best marketers.
So how do you go beyond serving a delicious meal to creating a memorable experience?
There are many ways here are some ideas to get your creativity flowing!
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How to Develop a Profitable and Tempting Menu
One of the most effective ways to hook a customer is to serve a dish or dishes that they can’t get anywhere else! It can be a popular item on many menus, but your recipe is what makes it stand out and taste better from the competitions. Your cuisine recipes are the pride of your business. You can also brand your recipes by creating a local cookbook or blog, or starting your blog with a unique ‘recipe release’ each month and a cooking lesson via the internet/zoom. Offer meal kits to pick up and have them join you in your class.
Let’s take a look at a long term example. In June of 1979, McDonald’s started serving “Happy Meals,” a complete kids meal that included a small toy, both of which are in a red cardboard box with a yellow smiley face and the McDonald’s logo. The toy was frequently part of a marketing tie-in to an existing television series, film, or toy line. What a great way to make children happy and their parents at the same time. Hence the “happy meal” becomes a great HOOK that continues till today!
Your Furry Family Member Counts!
Let’s take a look at another example. Shake Shack’s gives customers a doggie bag or some doggie treats with every meal. They even have a special menu just for dogs, with ice creams and dog biscuits, right next to their regular menu.
Make Your Restaurant & Customers Famous on Instagram
Encourage your customers to post pictures of your delicious-looking meals and pick a winner once a week/month for a free meal. Praise them for their menu choices as well as their photography skills. Did you know it’s great for customer retention! Remember keeping just 5% of your customer base will increase your profitability by 75%.
Get Involved in Your Community
Schools, sports teams, and clubs are significant hubs of your community, with potential customers. Whether it’s sponsoring the local little league team or feeding volunteers on a charity drive, get involved where you can. Doing good deeds always brings positive vibes; supporting your community is one of the best ways to draw people, and once they taste your food, you got them hooked.
Create A Takeout Theme That Hooks People To Your Food
Some fundamentals separate the great food experiences from the forgettable ones. Excellent customer experience is the foundation of any successful restaurant. It’s what sets you apart from the tons of competitors and what drives loyalty with your customers.
Just because you are a takeout or delivery restaurant, there are still simple tactics that make your service more personalized and friendly such as addressing your customers by their first names when they call in an order. There’s a science to back up the notion that when people hear their first name, it triggers a unique reaction in their brain. Hearing your first name triggers brain activity in the brain’s middle frontal cortex (which is associated with social behavior), the middle and superior temporal cortex (which is related to long-term memory and auditory processing).
Whether Your Takeout or Dine-In My Resources Describe the Most Important Steps Required to Make Your Restaurant Startup Work
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