December 30th Carl’s Jr. Launched a Turkey Burger Line
Carl’s Jr. Gobbles Up Fast-Food
Looks like Carl’s Jr. is taking their turkey burgers very seriously.
Taking your menu serious is a constant. If you’re not working on infusing current trends into your menu and pleasing today’s restaurant guests, get out of the business or don’t get in it!
I’m not saying to make changes every day but you better be able to keep up with your competition.
The Turkey Burger features an all-natural, quarter-pound patty made from turkey’s raised without antibiotics!
The turkey burger comes in three varieties.
All three All-Natural Turkey Burger options are served on a toasted wheat bun but may also be ordered as a lettuce wrap for those looking to shave even more calories:
Original All-Natural Turkey Burger (490 calories): Features an all-natural, charbroiled turkey patty, special sauce, mayonnaise, lettuce, red onion, tomato and dill pickle chips on a toasted honey wheat bun.
Jalapeño All-Natural Turkey Burger (500 calories): Features an all-natural, charbroiled turkey patty, spicy Santa Fe sauce, sliced jalapeño, pepper-Jack cheese, red onion, tomato and lettuce on a toasted honey wheat bun.
Teriyaki All-Natural Turkey Burger (480 calories): Features an all-natural, charbroiled turkey patty, teriyaki sauce, grilled pineapple, Swiss cheese, red onion, tomato and lettuce on a toasted honey wheat bun.
So, whether you prefer charbroiled, all-natural beef or turkey burgers, Carl’s Jr. is the only major fast food chain in the country that is currently doing it!
I admire their courage in creating a turkey burger that offers a delicious and healthy option.
Why other fast-food restaurants aren’t doing it or continue trying to do it and are not finding any success has me wondering why. They should be doing everything they possibly can to satisfy their customers.
Healthier eating and the overweight epidemic in this country is pointing towards a revolution in fast-food.
American’s are expecting to see these changes in the restaurant industry and some changes are already taking place in the fast-casual industry.
McDonald’s chicken burger got me excited until I ate one! Disappointed to say the least. Besides the chicken burger having no taste and looking like a fake chew toy for a dog, the tomato was mangled and I couldn’t find the lettuce. Come on, what was going on in that test kitchen obviously very little.
How long your restaurant survives and thrives depends on how you react to your customers needs!
Some years back Checker’s had a delicious chicken Dijon sandwich, I was in love! One day I drove up to the drive-up for lunch and they said they discontinued it. WHAT! One of the best alternatives to a burger on their menu was gone. PLEASE bring it back! May be the timing wasn’t right but America is ready it for it now.
There is always going to be a need for drive up- n- go- good eats! It doesn’t have to be totally organic just fast and good for you.
If you have a desire to start a fast-food concept like this you should seriously think about starting one. There is plenty of room for this kind of concept, doing right is the challenge . Creating healthy menu recipes for on the go people can turn into a very lucrative business with franchise possibilities.
It’s so important to be aware of trends and what your target market is into. But more importantly you have to be flexible and ready to develop different menus as those trends become expected by your guests.
Get your business started off on the fast-casual track.