Would Albert Einstein Be Able to
Create a Bagel With a Buzz?
He created the world’s most famous equation E=mc2, why not a bagel with a buzz?
Not sure if they are related but who knows, they could be?!?
Today’s famous bagel company Einstein Bros. did it for him.
Meet the “Espresso Bagel Buzz.”
The bagel has 13 grams of protein, and the caffeine is naturally sourced from with 32 milligrams of espresso and coffee-cherry flour.
The bagel industry is competitive, just check out the places you where you can get one, a bagel bakery, Dunkin Donuts, Panera’s, grocery stores, Starbucks, Einstein’s, and every mom and pop coffee and donut shop that’s in your town.
How in the world do you stand out from the competition if you’re in the bagel business?
Just having delicious bagels and excellent counter service isn’t enough to survive in today’s food industry.
If you don’t have a niche and if you’re not unique, you’re just like every other bagel, slicing smearing joint.
Ok I know many will say there is nothing like a NYC bagel.
I’m partial I was raised there so I can brag. But those who never had one could care less. Why they’ve been eating bagels they consider yummy, let’s face it you don’t miss what you’ve never had.
I’m not writing this blog to find the greatest bagel it’s more about surviving in the competitive bagel industry.
No matter what you bake, cook or grill if you don’t bring something different then what the guy next door is serving, you have a long road ahead of you.
Those of you who read my blog know, there is a success lesson to my madness. I’m always trying to give new startup entrepreneur’s nuggets of information that can help them start off in the right direction.
One of those nuggets I often discuss is how important it is to find your niche, theme, and uniqueness. That “something” that can set you apart from your competition.