Avinash Duggar had a cushy job as vice president of a steel manufacturing company in Jamshedpur, which is also known as the Steel City of India.
He decided to quit corporate life and started a cafe.
Let’s just say he wanted out of the corporate world but had no idea what would become of his new career.
What sets his cafe apart from all the others in the industrial town is that it is mainly staffed with cooks and waiters who are hearing and speech impaired.
This was not in his business plan, he just happened to be a new business owner that listened to his patrons.
Hearing and Speech Impaired People Are Rejected In Job Interviews
Duggar said “in 2016, a girl came to my shop to have tea along with her brother. He told me that due to her inability to hear, she was repeatedly getting rejected in job interviews.” It was then that the former vice president decided to do something for disabled people.
So he was encouraged to do something to help hearing-impaired people.
It wasn’t easy to train the hearing and speech impaired people for the job.
Duggar had to first learn sign language to be able to communicate with them.
After learning sign language, Duggar went to a school for the hearing and speech impaired in Jamshedpur. He found the contacts of some of the students. He trained them to run the cafe and serve the customers.
Because of Duggar, they have become financially independent!
The Cafe has become a hit among its patrons both for its novel idea and the 150 brews of tea sourced from various countries. These teas are brought from a dozen countries like Brazil, Argentina, China, Nepal, Kenya, Sri Lanka, Vietnam, and Japan.
Aimlessness to a Life of Purpose
Duggar stated that earlier these people used to sit back at home and watch television all day long.
The hearing and speech impaired people are taught from the very beginning that they are good for nothing.
They will be provided everything free of cost.
Even though big corporations give them jobs just to meet their quota of corporate social responsibility.
These corporations pay such people their salaries even if they work or not.
A life of idleness and lack of purpose is not good. They used to quarrel and do nothing all day.
Now, these young men and women live up to something,” he said.
Leaving behind his well-paying corporate job I’m sure was risky!
Duggar wanted a change and he certainly found one.
Along with changing his life, he is changing other’s lives, for the better.
Giving Back to the Community
Sometimes life takes us through experiences that give us purpose we had no idea existed.
Many start restaurants because they want to make people happy with their food.
In Duggar’s case, he never thought he’d be helping a part of society that is ignored and left behind.
Below are some examples of successful food and beverage businesses doing positive things for their community and organizations.
The Lady Justice Brewing Company was founded in 2014 to brew beer to make the world a better place. We dedicate time, space, and money to nonprofits and community partners that support and empower women and girls in the state of Colorado. That means every beer you enjoy is changing your life.
Through our annual Chick-fil-A True Inspiration Awards, operators can nominate local nonprofits to receive a grant ranging from $50,000 to $350,000. With Operator’s help, we’ve been able to award more than $12 million to 171 organizations across the U.S. and in Canada through this program.
For 2021, True Inspiration Awards grants will support nonprofit organizations that are Black-led or serve communities of color and who are working in the areas of education, hunger, or homelessness.
Have You thought About What Difference Your Restaurant Will Make in Your Community?
On the one hand, restaurants give back simply by existing providing a place where people live.
Whether you realize it or not, giving back to the community is an important part of running a restaurant.
Starting a restaurant is an exciting time, but owning any business is a rollercoaster ride of highs and lows.
To navigate the rough waters, you need guidance.
The startup phase is the most important!
A lot of entrepreneurs struggle to make their new restaurants a success because they didn’t have the right information from the beginning.
If you want to know more about what it takes to start a restaurant and be part of your community click here!